Kid Cudi Talks Pursuit of Happiness Video (Video)

Up top, Kid Cudi speaks to MTV about his forthcoming video to my favorite track from the album, Pursuit of Happiness.

Directed by friend Josh Hartnett and produced by Brody Baker, expect friends of Cudi’s to have cameos in the video, along with great visuals.

Courtesy of MTV:

MTV News caught up with Cudi on his final day of filming for the HBO series and he explained how he got Hartnett to produce and Baker to direct his next video. “I was actually telling Josh that I wanted to shoot the video. We were hanging out one day, and he [Hartnett] was like, ‘Aw, I know this one guy, he’s done great work. He’s really dope and refreshing.’ I was familiar with his stuff. He [Baker] did the music video for Animal Collective’s ‘My Girls,’ and I was a fan of that video.”

Cudi gave Baker a rough idea of what he wanted and the director embellished it, presenting something “dope” and special to him.

“I just saw the first rough cut the other day. Drake is in it. He has a cameo … a bunch of my homies that I knew coming up,” Cudi said. “We were just kicking it. When you see the video, it just makes me feel good, because I’m seeing all my friends and people that matter in my life. We were all celebrating. It’s like a New Year’s Eve-type thing. Everybody’s just getting wasted.”

While “The Pursuit of Happiness” features MGMT and was produced by Ratatat, they weren’t available for the video shoot. However, Cudi is thinking about making another version featuring both groups.

“I’m going to pull the Kanye and do multiples,” he laughed.”

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